SPEED, SECURITY, AND CONSISTENCY
E-Commerce: DIGITAL SHOPPING EXPERIENCES
Online shopping is an integral part of our daily lives in the Internet-defined world. Clients expect speed, security, and consistency when purchasing from any device—be it a PC, smartphone, or tablet. Providing them with a personalized experience is important if you want to guarantee their satisfaction and loyalty. Transparent Edge offers an essential solution for e-commerce sites.
To manage hundreds of thousands of potential buyers, you need to be able to distribute content with speed and agility, guaranteeing performance and security while reducing load times to ensure shopping experiences won’t be affected.
Our next-generation CDN moves part of the application logic to the edge and improves the shopping experience on all devices, ensuring service continuity even when there are traffic spikes during sales or discount periods, like Black Friday. Plus, the systems teams at e-commerce companies benefit from its great usability.
WE RETAIN SHOPPERS WITH PERSONALIZED EXPERIENCES
Fast site loading is essential for retaining shoppers, and the advanced caching techniques of our next-generation CDN reduce those times as much as possible. Plus, we create personalized experiences using variables such as location, type of device, and language.
Our Edge A/B Testing segments users by types that can be defined based on any characteristic of the request. And our smart routing technology lets you route traffic to different origins.
WE GUARANTEE HIGH-QUALITY IMAGES
Being able to understand a product well before buying it is a critical part of online shopping. That’s why it’s so important to be able to show users high-quality images to guarantee a consistent shopping experience.
Our i3 on-the-fly image optimizer transforms and serves images from the edge, taking different images depending on specific needs. It optimizes and processes images for the device, browser, and Internet connection in question, always serving the best possible option. It also reduces the bandwidth consumed and increases the baud rate.
WE PROTECT THE BRAND IMAGE AND REPUTATION OF E-COMMERCE SITES
Guaranteeing service continuity—even with increased traffic volumes—is essential for e-commerce sites to not lose revenue and ensure their brand image and reputation.
Our next-generation CDN moves part of the application logic to the edge to be able to manage traffic spikes. Plus, it caches content to minimize latency.
WE GUARANTEE THE SECURITY OF WEBSITES AND TRANSACTIONS
In a world of growing cyberthreats, fraudulent activities are a major risk to e-commerce. Our next-generation CDN is the first line of defense. Our anti-DDoS systems handle complicated denial-of-service attacks (DDoS) without affecting the buyers’ experience.
Our next-generation WAF analyzes traffic in real time looking for malicious requests and making threats visible so they can be acted on immediately. Plus, we protect and encrypt data and transactions with TLS.
WE IMPROVE SEO AND LET YOU INSTANTLY INVALIDATE PRICES
Loading speed is one of the elements that improves organic positioning. Google rewards the high performance and security of websites, and using our CDN is a way to improve both.
Plus, you can cache dynamic content like prices and inventory data without worrying that it will be outdated, because you can always invalidate it instantaneously, and by tag.
WE GIVE YOU THE CONTROL TO DECIDE WHEN
Gain a better understanding of user behavior and how the service is performing, and find out how frequently your website receives malicious requests.
Our panel shows aggregate log information in real time, but we also send it to you raw so you can cross-reference it with other data. You’ll get useful instantaneous information about the behavior of your users, which countries they come from, your security status, and the performance of your e-commerce site.
